The Value of Trade Shows

Seminar Schedule and Registration

Check for seminars in your area or register online

Are trade shows worthwhile? And will they continue to be? Yes! This new live, local seminar answers these two questions and many more.

Based on surveys responses from over 300 exhibitors and over 200 attendees, you'll learn:

• Why exhibitors highly value trade shows

• What are the main reasons exhibitors market at trade shows

• Why attendees go to trade shows (so you can understand their hot buttons)

• What attendees want to do at trade shows (so you can offer those activities)

• What attendees say will get their attention (so you can adjust your strategies)

• How exhibitors say they have improved their trade show performance

• How exhibitors are using trade shows differently than before

Who will profit from attending:

• Marketing, Sales & Advertising Managers

• Directors & Vice Presidents

• Presidents, Owners & CEOs who want more from their trade show investment

• Innovative Trade Show Managers

• Ad Agency Designers, Principals, Creative & Production Managers with clients that exhibit